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2025 Berlin GOOA

Press Room Team
October 10, 2024 2 Mins Read
1.1K
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2025 Berlin GOOA

Global Olive Oil Awards

Register your EVOO Brands (Harvest 2024/25) for evaluation in the prestigious and trusted Berlin Global Olive Oil Awards 2025.  

Early Registration

The Early Registration from October 1, 2024, to December 31, 2024.
Offer: € 195 per brand for any award category

2025 Registration

The Awards

The Berlin GOOA Badges

The Berlin GOOA Awards 2024 Judging Scoring Scale
Platinum award: 100 – 96 | An Excellent and unique Olive Oil

Gold award: 91 – 95.9 | A spectacular Olive Oil

Silver award: 86 – 90.9 | A well made Olive Oil

Bronze award: 81 – 85.9 | A recommended Olive Oil

The Awards
In Berlin GOOA, we introduced six (6) awards categories offering excellent recognition to the olive oil producers who participated and competed in our competition via a credible and transparent assessment process

The two core award Brands (the Berlin GOOA and Evoo Stars Awards) will work in autonomous and supplementary form, blending but also keeping their own distinct character, thus providing a powerful mixture of excellence and recognition to our olive oil producers.

1 Quality Olive Oil Awards

Any Extra Virgin Olive Oil is qualified to participate in this session.

2 Organic Olive Oil Awards

Only Extra Virgin Olive Oils from organic farming are qualified to participate in this session.

3 Infused Olive Oil Awards

Any condiment of olive oil with any flavouring or blend of flavourings could be part of this session.

4 High Polyphenols Olive Oil Awards

Extra virgin olive oils with high polyphenol content as measured with the only standard method so far of International Olive Council (COI – HPLC method) will participate in this session.

5 EVOO Stars Innovation Awards, by Berlin GOOA

For the EVOO Stars Innovation Awards, we examine the final product according to the five (5) general consumer expectations: Pleasure, health, convenience, physical and ethics.

Also, drivers of innovation can be divided into 5 trends.

Pleasure: Sophistication, Fun, Variety of senses, pleasure, Exoticism

Health: Vegetal, Natural, Medical

Physical: Energy well-being, Slimness

Ethics: Solidarity, Ecology

Convenience : Time saving, Easy to handle, Nomadism

6 EVOO Stars Design Awards, by Berlin GOOA

In an economy driven by consumers, the traditional viewpoint of packaging is not effective for either the consumer or the business. Instead of focusing heavily on production alone, effective packaging should be considered from the following three viewpoints:

1.Viability, i.e. maintainable and enabling brand development
2.Feasibility, i.e. practical and realizable
3.Desirability, i.e. enticing to consumers.

For the Design & Packaging Olive Oil Awards the following are examined :

Brand identification, Shelf impact, Messaging Communication, Aestheric Appeal, Graphic Elements, Placement, Logo, Legibility, Readability, Brand Perception, Product Perception, Confusions, Misidentifications, Impact of Color, Flow of Innovation, Comprehension, Brand Recall

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